The app economy is projected to grow 4x faster than the US economy. This means opportunities for innovators, investors and the professional services that support the app ecosystem.

Listen to this episode to learn the fundamental differences between the Apple App Store and the Android ecosystems,...

In just the first half of 2023, the Sweat with Kayla app recorded over $77 million in revenue. Without an engaged community, this success would not have been possible.

A well managed community can help a business grow revenue, attract new customers and create a product that users love.

Learn...

Gamification helped Dropbox grow its user base by 3900% in 15 months. This is why Business Leaders must know how gamification engines work & how to use them.

Listen to this 20 minute episode to learn:

• What gamification is
• When using it is imperative, and when it's just a nice to have
• Case...

A great product attracts users, grows revenue and whets investor appetite. But what makes a great product? A good team and a smart process.

Listen to this short episode to see what a good product management process looks like. 

You will learn:

• What specialists need to be involved in a...

There is no template for pricing apps or Software as a Service products, because each product is always a solution to a problem. Some problems are more important than others, and some are harder to solve.

But, you can use frameworks to decide what price to launch and how to iterate. 

In this...

Apps and algorithms are like bathroom redesigns and subway station refurbishments. Over budget and over deadline.

Listen to this episode to learn why this happens and what to do about it. 

Listen to 119. Why smart leaders expect the unexpected from software updates for more on this topic.

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Why do you keep checking your phone, even when you’re trying not to? It's because the apps on your phone use the Hook Model. described by Nir Eyal in his book Hooked: How to Build Habit-Forming Products.

To learn how apps like Instagram, LinkedIn and Vivino keep us coming back to our...

Software updates can have weird unintended consequences that the company doesn't even know about. Existing features that worked perfectly can stop working, leading to lost revenues and annoyed customers.

Listen to this episode to learn why this happens and how non-technical leaders...

To become SMART MONEY as an investor, founder or corporate innovator, you have to know what questions to ask about a product. This helps you spot signs of early success or early warning. 

Listen to this episode to learn what questions to ask and how to link product innovation to...

When an app has too many features and pop ups, most users get confused and frustrated. This is feature creep: when the product’s core functionality becomes hidden in too many options and things to do.

Feature creep happens when a team is determined to stay productive, but loses sight of its...

Does having $2 billion in the bank account and celebrity backing guarantee success for a consumer app? Not necessarily.

Listen to how one company burned through almost $2 billion and had to shut down their app after just 6 months. Learn what Quibi did wrong, so you can avoid their mistakes.

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Developers don't work in the same ways as non-technical professionals. If you don't know how to work with developers, you can waste thousands of dollars and get very frustrated, as you'll see from the story Sophia shares on this week's episode.

Learning notes from this episode:

• A...