Robyn is the CEO & Founder of HER, the world’s largest brand for LGBTQ women & queer people. Their app is home to 5 million people across the world, with dating and community connections, and their events run in 15 cities, hosting 50,000 people per year.
Robyn is an alumna of Y Combinator, the prestigious Silicon Valley accelerator, and has raised $2.5 million from investors. Despite Robyn's Silicon Valley successes, she is not a technical founder. Her background is in branding.
Watch this exclusive live webinar to hear how Robyn:
- built a global technology company without a tech background
- made her first technical hires & hear her advice for non-technical founders and non-techies working in tech
For the full interview, join techfornontechies.co
Tech for Non-Techies is your guide in the jargon-filled world of tech. TFNT is open to anyone who wants to learn about how technology companies and their products work. TFNT courses have been taught at London Business...
After about a year of working with developers, a designer and a community manager to build Enty products, I started feeling pretty good about myself. After all, I started out with no idea about how apps or algorithms, and here I was with both. I even had a happy team. Go me!
So I decided that we should all do a review of our progress and team practices. Give me feedback, I said! Don't hold your fire, I encouraged.
Well. Ahem. They didn't.
The result - I wanted to crawl under my bed and quietly drown in my tears, surrounded by pizza crumbs and Twix wrappers.
The problem that everyone, EVERYONE, told me was that they didn't really understand what we were trying to achieve. We were all working hard, producing new features and pushing out new releases, but my team saw no direction. The chaos was further exacerbated by the total lack of documentation, which meant we created new things pretty much at random. Everyone was frustrated.
I realised I had a full blown rebellion on my hands, and...
A non-technical founder’s job is not to learn to code, but to successfully manage the technology production process and make sure it aligns with business goals. To do this successfully, non-technical founders need to understand technology workflows, learn how to ask the right questions and collaborate with designers and developers.
This webinar teaches you the basics of user experience design, servers and product analysis.
Listen to understand the key information you need to start building your tech business.
If you want more, check out the online course.