195. Intrapreneurship vs Entrepreneurship Mar 20, 2024

Today, start-ups are seen as the hotbed of innovation and corporates are dismissed as laggards.

But, when large companies innovate successfully, they have a huge impact. They have the resources and the built-in customer base to scale quickly.

In this episode you will learn how corporate...

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193. Get tech clients! Introduction to tech for lawyers Mar 06, 2024

If you want to work with tech clients and venture capitalists, you need to know how they think.

This is how you become a great strategic advisor

If that’s what you want to be, this podcast episode is for you.

Listen to learn:

  • The core difference between the lawyer and the...
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187. What's wrong with Design Thinking? Jan 24, 2024

The Design Thinking market is growing and Logitech's ex CEO Bracken Darrell credits it with increasing shareholder returns 10 times. 

But, Design Lead Caoimhe Kelly believes Design Thinking doesn't fully encompass what a designer does.

She says that to invent a new product or launch a...

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186. Why the Design Thinking market is growing & how to benefit Jan 17, 2024

The Design Thinking market is predicted to grow 5x more than the US economy in 2024. This is because C Suite decision makers are choosing to buy design thinking and innovation services.

Listen to this episode to learn how to make the most of this trend for your careeer, whether you're a...

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185. What companies will get wrong in digital transformation in 2024 Jan 10, 2024

Digital transformation and AI are going to continue being a top priority for most CEOs this year. But, 70% of these expensive projects fail to meet their goals, according to McKinsey.

Listen to this episode to learn what will continue hampering digital transformation efforts in 2024, and what you...

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182. What Business Leaders need to learn from industrial design Dec 20, 2023

Design methodologies help businesses make more money and build products users love.

Learn how this works from industrial designer and YouTube star John Mauriello.

In this episode you will learn:

  • What industrial design is
  • Why design thinking helps companies succeed
  • What a user interview...
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181. Why the best apps go on Apple first Dec 13, 2023

The app economy is projected to grow 4x faster than the US economy. This means opportunities for innovators, investors and the professional services that support the app ecosystem.

Listen to this episode to learn the fundamental differences between the Apple App Store and the Android ecosystems,...

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180. Business & product lessons from Don Norman Dec 06, 2023

A brilliant solution to the wrong problem can be worse than no solution at all: solve the correct problem” - Don Norman. 

Don Norman was Apple's first user experience architect and is revered for his expertise in design, usability engineering, and cognitive...

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179. Top 4 tech podcasts for Business Leaders Nov 29, 2023

Here are Sophia Matveeva's top four podcast picks to help you learn how tech is changing business and the economy. This is a selection of the most jargon-free shows, where the hosts don't assume you've worked at AWS for a decade.

Listen here on Apple

Listen here on Spotify

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178. How Logitech grew profits 4x in 3 years Nov 22, 2023

Before the advent of the iPhone, Logitech was a boring but successful company, making $2 billion per year. They made functional but ugly computer mice at affordable prices.

But when the world moved from PC to mobile, its revenues tanked and its future looked bleak.

The board knew they had to make...

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176. How community management helps tech companies win Nov 08, 2023

In just the first half of 2023, the Sweat with Kayla app recorded over $77 million in revenue. Without an engaged community, this success would not have been possible.

A well managed community can help a business grow revenue, attract new customers and create a product that users love.

Learn...

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175. How to use gamification to grow revenue, reduce churn & get new customers Nov 01, 2023

Gamification helped Dropbox grow its user base by 3900% in 15 months. This is why Business Leaders must know how gamification engines work & how to use them.

Listen to this 20 minute episode to learn:

  • What gamification is
  • When using it is imperative, and when it's just a nice to have
  • Case...
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