175. How to use gamification to grow revenue, reduce churn & get new customersNov 01, 2023
Gamification helped Dropbox grow its user base by 3900% in 15 months. This is why Business Leaders must know how gamification engines work & how to use them.
Listen to this 20 minute episode to learn:
- What gamification is
- When using it is imperative, and when it's just a nice to have
- Case studies for how companies have used it to grow revenue, reduce churn and acquire new users
- Why a gamified community is an asset
- Suggestions for how you can implement gamification at work without any tech
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Resources mentioned in this episode:
- Tech for Non-Techies episode 59. What on Earth is growth hacking?
- Prescient & Strategic Intelligence: Gamification market report
Tech for Non-Techies clients
- Reach senior leadership positions in Big Tech firms
- Lead digital transformation in established businesses
- Create tech businesses as non-technical founders
- Pivot into careers in venture capital
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