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The Most Important Thing About Tech Nov 11, 2020

Tech products like apps, sites and algorithms are constantly evolving. Every time an app is released, its makers track how people use it. They use that information to improve it for the next release. 

Traditional products like the chair you are sitting on, are just made and sold to you. The manufac...

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Chaos Reigned At My Startup Before I Learnt Product Management Apr 21, 2020

After about a year of working with developers, a designer and a community manager to build Enty products, I started feeling pretty good about myself. After all, I started out with no idea about how apps or algorithms, and here I was with both. I even had a happy team. Go me!

So I decided that we sh...

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Author

Sophia Matveeva

Author

Sophia Matveeva is the CEO & founder of Tech for Non-Techies, an education company and consultancy. Sophia helps corporates up skill their teams for digital transformation and teaches non-technical innovators how to bring their ideas to life. Taught at London Business School, Oxford University, the University of Chicago and leading corporates and accelerators.

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