38. Founder Stories: How I Built IVY, the Social University

entrepreneurship founder stories non-technical founder Mar 17, 2021

 In this episode you'll hear from Beri Meric about how he built a global social platform as a non-technical founder. Beri began his career in banking, has an MBA from Harvard, and is drawn to big picture thinking rather than writing code.

IVY, a global content and community platform, attracts celebrity speakers, works with blue chip clients and has investor backing.

Beri shares how he went from idea to product, how he works with developers and the benefits of being a non-technical founder.


Learning notes from this episode:

Beri’s first hire was a designer, not a developer. He found her through via a recommendation. This is the best way to hire product talent.

Beri has never had a technical co-founder, like most of the successful non-technical founders we’ve had on TFNT.

Many people get put off starting work on their venture because they do not have a technical co-founder. We keep seeing that this does not have to get in your way.

Beri has worked with various outsourced developers: again, another pattern we see from our other guests.

Fundraising should not be an aim. It can help to build a business, but it is not the only way to do so. Beri suggests asking yourself "How can I get 10 customers with the minimum amount of investment?"

Learn more about IVY here.


Listen here on Apple Podcasts

Listen here on Spotify.


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