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Sophia Matveeva is the founder of Enty, a retail tech platform that connects consumers, stylists and brands. The company won App of the Day by Mashable, and Grazia named Enty one of the ‘world's best fashion tech startups’. Sophia also runs the Tech For Non-Techies education community.
Sophia has contributed to the Financial Times, The Guardian and Forbes on entrepreneurship and technology, and has guest lectured at Chicago Booth and London Business School.
She has also advised Chicago Booth’s New Venture Challenge and the Microsoft x London College of Fashion incubator.
Sophia advises brands, retailers and accelerators on marketing, technology strategy and consumer behaviour.
She holds an MBA from Chicago Booth, and a BSc (Hons) in Politics from Bristol.