$597.00 USD


Design 2024 to be your Best Year Yet! (Early Bird Pricing)

Use Design Thinking to reach your most ambitious career & business goals.

Design Thinking, first developed at Stanford, is the strength behind tech companies like Airbnb and Snap.

It is a methodology for making decisions, taking the right actions and knowing when to pivot and when to persevere.

You can design your work life as an employee or a business owner. Design thinking is for people like you, whether you receive the paycheck or sign the paycheck.

You will leave with a clear plan to make 2024 your best year yet and to take your career or your venture to the next level.

The small group size is an opportunity to meet ambitious professionals and get coaching from Sophia Matveeva MBA. 

You will learn

  • Design thinking methodologies
  • When to pivot and when to persevere
  • Exercises to apply design thinking to career and venture growth

WHEN: 11:30 am - 4:30 pm EDT, 28 January, live on Zoom. 


  • How to get headhunted class + recording (value $297)
  • LinkedIn profile optimisation check list (value $97)
  • Eligibility for the Digital Leadership coaching program
  • Exclusive Tech for Non-Techies swag bag to make you smarter ;)

This session is for:

  • Entrepreneurs
  • Ambitious corporate leaders 
  • Investors



Standard Price: $997

What People Are Saying:

It was such an eye opener participating in the Design Q4 Program. I walked away with such rich insight and information. I will be working to implement every single one.

Victor W Hutton-Ocran, Software Engineer & Tuck (Dartmouth) MBA

First of all I wanted to say thank you to Sophia for the design thinking session, it was really helpful to consider the business and strategy aspect of my current offering from a design process POV. I found the session very useful and engaging and it was great that it was in a group but one that was small enough to share and receive feedback. I highly recommend taking this course and I will be on the lookout for future courses!

Caoimhe Kelly, Design Lead

As an angel investor in technology, I find Sophia’s insights and advice very useful, as well as time-saving, helping filter the relevant aspects. Thank you!

Ali Jetha, Investor & Chicago Booth MBA

There really is nowhere else doing what Sophia's doing at Tech for Non-Techies

Jack Gove, E-Commerce Founder & Oxford BA

Sophia Matveeva 's knowledge is outstanding and I encourage anyone to seek out her advice.

Juan Pablo Regidor, Head of Innovation & UChicago MPA